NJAAP Prevent Suicide New Jersey

 
 

Campaign management for NJAAP’s Prevent Suicide New Jersey program, focused on reaching youth across NJ.

 
 
 
 

Campaign Branding

Brand development for the campaign including collaborating with the Youth Planning Committee - a youth group with Prevent Suicide NJ - to finalize branding concepts.

 
 
 

Toolkit Landing Page

Web development for the campaigns toolkit, including messaging, design, and content creation.

 
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Campaign Stickers

 
 

Ads Management

Campaign ads management for over two years across billboards, Meta, LinkedIn, and Google Ads. Our work includes testing, optimizing, and regularly adjusting ads based on performance and campaign goals.

 
 

857K

people reached in NJ

38.7K

actions taken

5.5M

views across channels

 
 

Ad Content

 

Suicide Prevention Month Animation

 

Youth of NJ Video

 

Billboard

 
 
 
 

Photography

Photos for the campaign ads and social posts to ensure NJ youth are featured across the campaign.

Photographer: Leeanna Hari.

 
 

Project Team

Julia Sorrenti

Ambar Lopez

Maria Nuñes

Premi Sterlin

Alexis Woody

Rose Charles

Leeanna Hari

 

Neta Collab is a creative agency for nonprofits and social good.

Are you interested in collaborating?

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Ambar Januel

Ambar Januel is a marketing strategist, artist, and creative director focused on utilizing innovative digital solutions to advance social justice issues. Ambar is passionate about growing political power through genuine community engagement, working with Latinx (especially immigrant and Spanish speaking communities), amplifying creative voices in the advocacy space, and empowering organizations authentically by advancing community leaders first.

https://www.ambarjanuel.com
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