Culture builds movements.

Community-led marketing creates systemic change.

Our team of immigrants, LGBTQ+ individuals, women, and people of color combines cultural power with marketing expertise to advance social justice in local communities nationwide.

Neta is proud to be 100% Latina + LGBTQ owned.

Ambar Lopez smiles at a Pride event, wearing pink pants and a mesh top. She holds a large rainbow flag. Behind her, a festive crowd, parade floats, and city buildings are visible. A fountain and colorful banners add to the vibrant atmosphere.
Ambar Lopez, a woman with long dark curly hair, sits at a table during an event. She wears colorful rainbow earrings and a black top. Plants in the foreground, other attendees visible in the background. Her expression is focused and engaged.

Note From Ambar Januel López, Neta Founder & CEO

“My immigrant mother showed me the power of resilience and creativity, teaching me to see our culture as a driving force for change. Growing up between a small town in Vermont and México City, I witnessed how many systems are unjust and biased towards our communities - and how we could use our cultural power to challenge them.

After an untraditional upbringing, dropping out of art school, and working with various startups and creative companies, my passion for social change led me to nonprofits. There, I witnessed firsthand the gap between their marketing capacity and the impact they wanted to make in the world.

Organizations deserve an experienced partner who understands their values, mission, and the cultures and identities of the communities they serve.

That's why we launched Neta in 2018. As one of the few Latina and LGBTQ+-owned marketing firms in the country, we're not just talking about representation - we're actively reshaping who gets to tell our communities' stories.

When you partner with Neta, your mission becomes our mission. We combine cultural power with marketing expertise to build movements that drive systemic change.

What started as a team of two has grown to seventeen changemakers across the country, including my mother and sister who inspired this journey. Today, I am proud to lead this powerful team dedicated to advancing social justice through strategic marketing and creative power.”

Ambar Lopez (left) and Alexis Woody (right) smile by red food truck. "The Food That Made Us" for Immigrant Heritage Month, with "I Stand With Immigrants". Menu board shows immigrant-inspired dishes. Celebrates cultural diversity.

Meet Team Neta

Our nationwide team brings together strategists, creatives, organizers, and storytellers — each contributing their lived experiences to build powerful movements for change.

Learn more about each team member by clicking on their photo!

Ambar Januel Lopez, CEO & Founder of Netacollab, a nonprofit marketing agency, smiles warmly. Long curly dark hair, black top, necklace. Green cactus background. "She/Ella" pronouns shown. Her genuine smile reflects leadership and passion.
Alexis Woody, Director of Marketing & Biz Dev at Netacollab, a nonprofit marketing agency, smiles warmly. Long curly dark hair, black top, necklace. Green cactus background. Her genuine smile reflects expertise and enthusiasm in her role.
Julia Sorrenti, Brand Manager at Netacollab, a marketing and creative agency for nonprofits. Julia, with long blonde hair and a black top, smiles warmly at the camera. Pronouns "She/Her" are displayed. She stands against a backdrop of green cacti.
Portrait of Erin Choi, the Operations Manager and Storyteller at Netacollab, a marketing and creative agency for nonprofits. Erin is standing in front of a background with tall cacti. The pronouns "They/Them" are displayed in the bottom left corner.

Julia Sorrenti

Brand Manager

Panama City, Florida

Erin Choi

Ops Manager & Storyteller

Phoenix, Arizona
Randy Palacios, Narrative & Marketing Manager at Netacollab, a marketing and creative agency for nonprofits. Randy, with short dark hair and a black t-shirt, smiles confidently at the camera. Pronouns "He/Him" are displayed.

Digital Advocacy Manager

Phoenix, Arizona

Randy Palacios

Máxima Guerrero

Narrative & Marketing Manager

Brooklyn, New York

Rose Charles, Marketing Strategist at Netacollab, a marketing and creative agency for nonprofits. Rose, with long dark hair and a white top, smiles warmly at the camera. Pronouns "She/Her" are displayed. She stands against a backdrop of green trees.
David Varela, a Strategic Marketing Advisor at Netacollab, with a beard and glasses, wearing a black suit and polka-dot shirt.

Shei Mendoza

People Business Partner & Advisor

Boston, Massachusetts

David Varela

Strategic Marketing Advisor

Tulsa, Oklahoma

Tasha Hussey, a Website Developer at Netacollab, smiling gently in a black top, against a blurred brick background.
Yazmin Guzman, a Data Associate at Netacollab, smiling warmly in a black shirt, with an orange-toned background.

Tasha Hussey

Website Developer

Austin, Texas

Yazmin Guzman

Data Associate

Wichita, Kansas

Gretchen George

Ads Manager

Baltimore, Maryland

Premi Sterlin, a Visual Storyteller at Netacollab, looking composed in a black sweater, with a sky-blue background.

Premi Sterlin

Visual Storyteller

Hollywood, Florida

Krystal Vaquerano

Designer

Brooklyn, New York

Director of Marketing & Biz Dev

Columbus, Ohio

Ambar Januel López

CEO & Founder

Brooklyn, New York

Alexis Woody

Stacey Lo

Rose Charles

Marketing Strategist

Miramar, Florida

Creative Manager

Long Beach, California

Amairani Perez Chamu, a Storyteller & Media Strategist at Netacollab, wearing glasses and a black shirt, smiling against a backdrop of green cacti.
Aida Alejandra López, a Spanish-Language Writer & Translator at Netacollab, smiling warmly in a black shirt with a cactus background.

Amairani Perez Chamu

Aida Alejandra López

Storyteller & Media Strategist

Tulsa, Oklahoma

Spanish-Language Writer

Orange County, California

Why we’re called Neta Collab:

In Mexican slang, "neta" roughly translates to "really?!," "legit," or the "truth."

Our founder Ambar chose this name to honor her Mexican heritage and remind us of our mission: to speak truth through our work and build authentic movements for social change.

Our Values

We partner with organizations building a more equitable, just, and compassionate world.

We are fueled by collaboration.

We believe in the power of collective action. Social change thrives when we work together, uplift each other, and share knowledge, power, and intention. Together, we amplify our impact.

We are resourceful learners.

We thrive on adaptability and imagination. We embrace experimentation and fresh approaches, continuously learning and evolving. By leveraging cutting-edge tools for data and research, we deliver innovative, community-led marketing and creative solutions.

Creative storytelling is our power.

Culture, identities, and stories are vital elements of our work and are never overlooked. We are dedicated to uplifting voices often underrepresented, misrepresented, and silenced.

Accessibility is not an afterthought.

We prioritize accessibility to ensure all work adheres to accessibility guidelines and is available to diverse communities. We work with partners to identify needs and utilize tools to ensure accessibility standards are met.

We are systemic disruptors.

We utilize our skills to aid the fight against oppressive and harmful systems. We are proud to be systemic disruptors alongside our partners, always working towards a future that benefits all of us.

Let's Build Together

Ready to work with Team Neta? Tell us about your mission, share your needs, and let's explore how our team can support your vision through strategic marketing, branding, and creative.