OC Action & We Are California
Through partnerships with OC Action and We Are California, we became the creative partner behind the ground-level push to turn out Latino and BIPOC voters in the November 2025 special election.
Our work focused on identifying creative opportunities to mobilize low-propensity voters, build Prop 50 awareness, and grow the kind of civic power that doesn't stop when the polls close.
Together, we built a full campaign collateral: digital content, marketing materials, and coalition-wide assets, designed to move people from awareness to casting their vote.
Digital Content
Elections are won in the margins. We partnered with OC Action to create voter education content, Prop 50 graphics, and community engagement assets rooted in the realities of Orange County's underrepresented communities. Every piece was built to inform, activate, and celebrate — from early education through election night.
Marketing Materials
Campaigns move fast. We delivered banners, digital backgrounds, and merch with consistent creative direction and copywriting across every piece, keeping the campaign visually cohesive through the pressure of a live election cycle.
Image Credit: OC Action Instagram
Image Credit: LA Times
We are California
As creative partner to the We Are California Coalition, we produced rapid-turnaround graphics and digital assets that kept 18+ organizations across 5 counties moving together through the final weeks of the election. Rooted in representation and collective power, reflecting the diverse communities across CA.
The November 2025 election demanded creative that could move as fast as the moment required. Across two partnerships and five counties, we delivered work that met communities where they were and gave them something worth sharing. The result: a campaign that showed up everywhere it needed to be.
Project Team
David Varela
Stacey Lo
Máxima Guerrero
Neta Collab is a creative agency for nonprofits and social good.
Are you interested in collaborating?
